PSP
For the new CNC machining division of Precision Fiber Products, we undertook a comprehensive brand creation and web design project.
Brand Creation: Tasked with encapsulating Swiss precision, laser accuracy, and mechanical gears in the brand's identity, we designed a logo that reflects these core concepts while aligning with PFP's established color palette. The design cleverly incorporates the PFP's acronym, symbolizing the exactitude and innovation they stand for.
Brand Guide Development: To ensure consistent and strategic marketing for the new entity, we crafted a detailed brand guide. This guide serves as the cornerstone for all marketing endeavors, providing clear directives on the brand's visual and communicative expression, ensuring that every piece of content aligns with the brand’s vision and values.
Web Design and Animation: The website’s development was grounded in thorough planning, from sitemaps to wireframes, leading to a unique and functional design. Highlighting the division's capabilities, our 3D specialists created captivating animations of PFP's robotics, exemplifying the precision achievable in their CNC manufacturing processes.
The result is a distinct brand and digital platform provides a solid foundation for the new company's marketing strategies, driving forward its mission of manufacturing excellence.